When you look at a printed item, whether it is a brochure, a newsletter, stationary, envelopes, or a book, what do you notice about it first. Do you notice the font size? Do you notice the thickness of the paper? Or the texture? Do you notice a logo printed in the corner or the margins being smaller than usual?
Do you notice the ink at all? Can you tell any difference in the pictures printed in a magazine compared to the brochure you are holding? Is one more colorful or more detailed? Does one offer more shades and a crisper look? Do you even realize how much goes into ink choice and how it can impact the look of print?
Just like paper, ink is an important choice when it comes to printing. Whether you are printing brochures, business cards, or presentations materials, ink choice can make a huge difference. At House of Printing, Inc. we offer different printing methods to make your project better than ever.